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The importance of bookkeeping
As a business owner, you’ll need to stay informed about your finances and your financial situation. You do this through bookkeeping. Bookkeeping is the process of recording transactions in your …
Your email signature – beyond the sign-off
The power of a well-crafted email signature is often underestimated by professionals and businesses alike. Your email signature is essentially your calling card: it’s where you can share information about …
Are your customers really happy, or can you do better?
Most businesses understand that customer satisfaction is crucial to their success. Happy customers are more likely to remain loyal, refer others, and leave positive reviews. This trend has only been …
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Marketing your business: where to start and how to make it easier
Marketing can feel like a daunting task for small business owners. If you’re new to the game, or maybe you’ve been in business for a while and just haven’t quite …
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Unlocking the secrets to stellar customer service
Customer service is the heartbeat of any successful business. It’s the unsung hero that transforms a potential disaster into an opportunity, and a mere transaction into a lifelong relationship. In …
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The key to growing your business: unlock new customers and markets
For a business to thrive and grow, it essentially needs two things: a strategic plan and an ability to continually find new customers and tap into promising markets. Here’s how …
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Why SME business owners wear superhero hats
How often do you feel like a superhero, taking on the world and tackling everything that comes your way? If you’re a small business owner, chances are it’s more often …
Demystifying Inflation
Inflation – it’s a word that’s been on everyone’s lips recently. Expenses are on the rise, and our small business community is feeling it the most. Increased supply costs, a …
Why online reviews matter
In today’s digital age, online reviews can make or break a small business. With the ease of access to social media and review websites, customers can easily voice their opinions …
5 essential steps to crafting a solid business plan
Creating a robust business plan is crucial to the success of any startup. It not just provides a roadmap for your business, but also helps to attract potential investors. Here’s …
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How can social media help grow your business?
As a business owner, it’s crucial to understand the power of social media marketing. Social media platforms provide an opportunity for businesses, no matter the size, to reach a larger …
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7 ways your trades business can market its services
When you go into business as a tradie, your focus is often on performing your trade to the best of your ability – as it should be. With time, the …
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